Hi there, Excellent question. Fundamentally, today’s consumers are looking for a flawless level of customer experience (CX) across every single touch point throughout their buyer journey - from social media to purchasing to online chat. What are personal services?
Turns out there are a lot more services for the wealthy than chauffeurs and personal chefs. Here were some of our favorites: 1.
A successful marketer doesn’t just sell knowledge. They sell what is most valuable to the prospect. The knowledge is a means to an en but you SELL the end.
Not only that, but you have to realize what they REALLY want. They don’t care about a massive brain dump. When you try to sell that ebook, they don’t care about how big the ebook is and how much is in it. See full list on blogmarketingacademy.
People want an outcome of some kind.
And they want it NOW. They want the runway to be shortened. So, how can you provide them an outcome in a fast way and make it convenient? How can you prove that? Things need to get done.
I’ve seen blogger courses offered where part of the deal is they’ll set up the blog for you. That is a nice “done for you” offer, and it removes a common pain-point for bloggers (the technical stuff). Unless you can automate this stuff with software, the “done for you” easily gets into offering services. Do you want to do that? Perhaps not and there’s no.
Why do they want to do that? Because they can, yes. STATUS of having been a part of it. To get out ahead of the pack, to get in on something before others are able to.
In this world of information overwhelm, it is ironic that what people value most is good ol-fashioned human interaction. You can cut through the noise and get it from the horse’s mouth, so to speak.
Why can Obama or another political figure charge multi-thousands per plate for a fundraiser dinner? So they can meet the artist. You should take whatever it is you are offering and see what you can do to make the offer much more valuable and charge a higher price for it. If you’re just offering another ebook, you’re in the crowd with everybody else.
Find out what your target prospect REALLY wants, what their ideal outcome is, and then brainstorm these points to come up with an AWESOME customer experience that will just WOW them. Then, you’ve got a customer for life. A personal concierge service runs on the most basic of premises. This gives the customer confidence because they know that other customers want to replicate their style.
These are services with extensive libraries, including lots of original and repurposed content. These delivery companies are bringing more than just food to your doorstep. BuzzFeed Contributor 1. Customers want in-person service they can’t get online.
This is crucial to differentiating your store from the one-dimensional online shopping experience. According to research from BRP , of consumers say personalized service from a sales associate is an important factor in determining where to shop. They need to know how much you love helping people like them.
This type of emotion is what people can connect to. Since you’re selling something that can’t be seen or touche you need to find other ways to get your prospect to see the value in your offering. You must prove to them that you are worth the investment. Most older adults want to age in place, but this can be challenging as their abilities decline with age. If your product or service will help them earn more or save money they will always buy it.
Even if your product is not directly connected to making money, it is always a good idea to explain how it can save money for them.
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